IMG_5390

PROFESSIONAL EXPERIENCE

Global marketing communications manager
Nokia 2016-Present

  • Providing leadership and expertise in marketing communications
  • Managing and contributing to the creation, development and implementation of marketing communications content for marketing programs including launches and campaigns
  • Developing and executing marketing communications projects
  • Contributing to marketing automation and associated content planning, creation, outreach and analytics
  • Ensuring consistent communication of key messages, implementation of verbal and visual brand guidelines
  • Anticipating internal and external business developments, using this knowledge for target setting, prioritization and driving improvements
  • Proactively developing and improving marketing processes and channels with strong results orientation
  • Aligning with various stakeholders in cross functional, geographically disperse teams in a matrix organization

    Nokia is a global leader in the technologies that connect people and things. With state-of-the-art software, hardware and services for any type of network, Nokia is uniquely positioned to help communication service providers, governments and large enterprises deliver on the promise of 5G, the Cloud and the Internet of Things.

Communications consultant and PR account manager
Weber Shandwick – 2012-2016

Development and implementation of communication strategies, including media relations management, content development and project management as a team leader.

Achievements:

  • Increased Wizz Air’s earned media by 400%, and changed its public perception from “public enemy” to reliable “national carrier” with successful reputation management
  • Successfully communicated the product launch of Wizz Air’s mobile app and later introduced the app’s new features
  • Communicated Wizz Air’s IPO on the London Stock Exchange
  • Participation in the re-branding of the airline
  • Organized Wizz Air’s largest ever press conference with 90 journalists from 20 countries in Europe and the Middle East
  • Wizz Air CEO on the cover of the first issue of Forbes Hungary
  • Strengthened Nespresso’s positioning as a premium brand and industry expert
  • Reached over 200.000 unique visitors with educational blog
  • Positioned Morgan Stanley’s Budapest office as IT knowledge centre, attracting an increased number of IT professionals with successful employer branding
  • Positioned ISD Dunaferr as responsible, stable and well-managed company during mass reductions affecting 3,500 employees
  • Positioned Goodyear Dunlop as a market leader in the automotive industry and as socially responsible company
  • Over 350 press releases, 400 blog posts, 80 advertorials, 100 press conferences and partner events

— Please see my portfolio for further details.

Responsibilities:

  • Developing communication strategies to achieve business goals
  • Copywriting and copy editing – hundreds of press releases, advertorials, blog posts
  • Content management: engaging audiences with compelling, social media compatible content
  • Coordinating agencies in 17 countries (Europe, Middle-East)
  • Managing media relations both on local and international level
  • Event management
  • Measuring and reporting results, identifying best practices
  • Achieving client satisfaction working closely with stakeholders on various levels of the companies

Public Relations manager
Fraternité 2020, 2012-2013

I supported the very first European Citizens’ Initiative. Fraternité 2020 aimed to enhance EU exchange programmes such as Erasmus or the European Voluntary Service to contribute to a united Europe based on solidarity among citizens.


PR and marketing communications manager
PS:PRovocative PR and Marketing Communications Agency, 2011

I participated in the launch of Farmec’s Gerovital product line in Hungary, the introduction of the Boscolo brand in the country, and as a copywriter I built up the digital presence of a private clinic. My tasks involved marketing communications, marketing communications, consumer communications, content management, social media management, media relations and event management

Clients:

  • FMCG: Farmec, Rossmann, Merz-Tetesept
  • Hospitality: Boscolo Hotels
  • Health care: Istenhegyi Genetic Diagnostic Centre
  • IT: ESET Nod32 Antivirus

EXPERIENCE AS JOURNALIST

Travel writer
Travelcatblog.com
2015 – Present

Journalist, international relations analyst
Kitekinto.hu (Foreign policy news portal)
2012-2013

Reporter and online editor intern
Tenyek, TV2 ProSiebenSat1 Group (Evening news program and news portal)
2009-2010

Reporter intern
Hungarian National Television (News program)
2007


EDUCATION

Communications Expert
Specialization: Public Relations
Corvinus University of Budapest

International Relations Expert
Specialization: Diplomacy
Corvinus University of Budapest

Journalist
TV2 Academy (ProSiebenSat1 Group)


LANGUAGE SKILLS

  • English – native level
  • Hungarian – native
  • German – good command
  • Spanish – good command
  • French – beginner

COMPUTER SKILLS

  • MS Office (advanced knowledge of Word, Excel, Power Point, Access)
  • Facebook Ads Manager
  • Google Analytics
  • WordPress and other blogging platforms
  • Adobe Premier and other video editing programs
  • Adobe Photoshop
  • HTML
  • Apple Productivity Apps
  • Hootsuite, Bitly

PERSONAL SKILLS

Creative and positive personality with excellent interpersonal, organisational and problem solving skills, attention to detail and ability to work under pressure in a fast-paced, multinational environment.


P R O J E C T S


Contact

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s